Product Providers
Third parties that provide products and services to a sports organisation's fan base.
Traditionally, organisations have had to send their fan base out of their own ecosystem and into the digital platforms of their providers in order to sell merch, tickets, subscriptions and other types of products. Usually this leads to a degradation of the customer experience across channels thanks to conflicting UX patterns, multiple logins, and fragmentation of branding.
Handing off between disparate systems owned by different companies and making it truly feel like a single seamless experience is sadly usually not possible.
Hence, one of OneBasket's key product goals is to enable organisations to integrate transactional experiences, across any of their product and service providers, directly into their own ecosystem.
Fans should feel like they are buying their favourite team's own products and services directly from them, in the websites and apps they use day to day, and OneBasket makes this possible.
See below for more on the different types of third party providers that OneBasket can be integrated with.
📄️ Ticketing
Possibly the most important third party provider in a sports club's arsenal, ticketing providers hold the keys to getting access to the most heralded fan experience in sports — attending a live match of your favourite teams.
📄️ Access Control
Access control systems interface with ticketing providers in various ways, and OneBasket makes no assumptions about how any given organisation is setup.
📄️ Food and Beverage
F&B purchasing is an area of opportunity for both revenue growth and increasing fan experience.
📄️ Retail
OneBasket integrates with retail providers in order to build merchandising D2C workflows directly into the organisation's ecosystem.
📄️ Integration Guide for Product Providers
OneBasket has been designed to integrate with product and service providers that have varying levels of functionalities and technical competency.